Marcel Alberts
Hi, I'm Marcel Alberts, Managing Director of EuroFibers BV
Before Marcel Alberts founded EuroFibers he held the position of Global Marketing Manager Fiber Solutions at DSM Dyneema. He started his career at DSM Venturing & Business Development in 2000 as Technology Licensing Manager and later became Business Development Manager. He moved to DSM Dyneema in 2004 where he started as Area Sales Manager Europe. Marcel holds a Bachelors’ Degree in Chemistry and a Masters Degree in Technical Management Sciences. Marcel is the founder of EuroFibers and takes care of the running business and general management
Marcel Alberts's Background
Marcel Alberts's Experience
Global Marketing Manager Sports at DSM Dyneema
April 2008 - March 2011
Global responsibility for the Sports business segment within DSM Dyneema, producer of worldâs strongest fibreâ¢. Activities include:
⢠Strategic & tactical business planning;
⢠Steering area sales managers and application engineers;
⢠Development and roll out of branding strategies;
⢠Marketing communication.
Area Sales Manager EMEA at DSM Dyneema
September 2004 - March 2008
Sales accountability for high performance Dyneema® fibre in Europe, Middle East, Russia and Africa. Grew the business over 75%. Activities consisted of:
⢠Account management for of over 60 customers;
⢠Managing customer service representatives;
⢠Development and execution of sales plans for different regions and applications;
⢠Initiated ingredient branding program;
⢠Set-up of end-user marketing activities.
Business Development Manager at DSM Venturing & Business Development
December 2002 - August 2004
- Identified and evaluated business opportunities in the field of biomedical materials, functional polymers, enzymes and paper chemicals.
- Set-up information memorandums & data rooms for businesses to be divested.
- Assessed business potential and conducted a restart feasibility study for a Styrene Maleic Anhydride plant.
- Prepared a business plan for the Board Delegates.
- Managed strategic relationship with potential customers and financial investors.
Licensing Manager at DSM New Business Development
December 2000 - November 2002
- Assisted setting up a licensing organisation for non-core technologies.
- Developed a toolkit for valuation of technologies.
- Conducted internal quick scans to identify potential technologies.
- Managed and marketed the technology portfolio.
- Negotiated and structured licensing deals.
Managing Director, Marketing & Sales at ChemNed
June 1998 - December 2000
Started this firm with two other partners. ChemNed was specialised in the design, development and maintenance of websites, especially for chemical orientated small and medium sized enterprises in The Netherlands.
Managing Director at EuroFibers
February 2011
Marcel Alberts founded EuroFibers in 2011. EuroFibers is an innovative supplier to the technical textile industry. The Dutch company has a clear focus on high performance fibers and is proud to be recognized as a Premium Distribution Partner of DSM Dyneema, producer of the worldâs strongest fiberâ¢. EuroFibers
continues to challenge the status quo in the textile industry by exploring new opportunities to offer smart fiber solutions that increase performance and reduce system cost.
Marcel Alberts's Education
Rijksuniversiteit Groningen
1998 – 2001
Msc.
Stockholms universitet
2000 – 2000
Concentration: Marketing
Saxion Hogescholen
1994 – 1998
Bsc.
Concentration: Chemistry
Marcel Alberts's Interests & Activities
Music, Snow boarding, Food, Wine
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